CPA networks can be choosy about who they accept. They want a representative who is going to take aggressive action – and they prefer reps who have substantial lists. This doesn’t sound too promising for a new marketer, but let’s not get ahead of ourselves.
On the other hand, CPA networks tend to reward affiliates who generate strong results. This can be in the form of prizes, bonuses, cash – and being offered exclusive, highly-converting offers. This doesn’t generally happen with affiliate marketing.
CPA is often considered slightly fly-by-night by internet marketers – but CPA’s shady reputation was only caused by affiliate marketers using dishonest techniques. There are large, well known brands in the CPA market, and you can find yourself promoting a product with as huge a reputation as Nike.